Rolling Stone Teams Up with Everytown for Gun Safety to Release Special-Edition T-Shirt

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The last three years have seen a record number of Americans die from gun violence. To both raise awareness and honor those lives impacted, Rolling Stone has teamed up with the Everytown for Gun Safety Support Fund to design a special edition T-shirt.

The ‘Rolling Stone & Wear Orange‘ shirt is part of a larger campaign to support gun violence awareness. The campaign launches on May 2, and leads up to June 2 — National Gun Violence Awareness Day and the beginning of Wear Orange Weekend. 

Rolling Stone supports Everytown for Gun Safety Support Fund in their work to end gun violence and has designed a special edition T-shirt to bring attention to National Gun Violence Awareness Day and Wear Orange Weekend, June 2-4.

Rolling Stone
Rolling Stone x Wear Orange T-Shirt
$35

Every day in America, 120 people are shot and killed, hundreds more are shot and wounded, and countless others witness acts of gun violence. “Gun safety is an issue Rolling Stone is deeply passionate about,” says Gus Wenner, CEO of Rolling Stone. “We will continue to implement meaningful solutions and use our voice to get the word out to our 50 million readers globally.”

The Everytown Support Fund seeks to educate about the causes of gun violence and help reduce it by conducting original research, developing evidence-based policies, and advancing gun safety and gun violence prevention in communities and in the court.

“The gun safety movement only grows stronger when partners on every level join the millions of supporters in this fight,” says Angela Ferrell-Zabala, Executive Director of Moms Demand Action, one of Everytown’s grassroots networks. “We are so proud to stand shoulder to shoulder with Rolling Stone for Wear Orange this year.”

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Rolling Stone x Wear Orange T-Shirt
$35

Why wear orange? The campaign was started after the death of Hadiya Pendleton, who had previously marched in President Obama’s second inaugural parade, and was shot and killed on a playground a week later in Chicago at 15 years old. Soon after this tragedy, Hadiya’s friends commemorated her life by wearing orange, the color hunters wear in the woods to protect themselves and others. Wear Orange is now observed every June.

The T-shirt was designed by Cuban-American illustrator Edel Rodriguez, and will be sold online on the Rolling Stone Shop for $35. In addition to creating a special edition shirt for this cause, Rolling Stone will encourage participation in Wear Orange Weekend on June 2-4 to support a safer America and demand a future free from gun violence. You can pick up the T-shirt on Rolling Stone‘s online shop. To learn more about Wear Orange weekend, visit wearorange.org.